Destination Wedding Planner in Bulgaria · Est. 2004
We don't just plan weddings.
We design experiences.
Prikazen Den is a destination wedding planning and creative direction studio for international and internationally minded couples marrying in Bulgaria. We plan celebrations throughout the country, combining local knowledge, thoughtful design, hospitality and meticulous wedding-day production.
EXPERIENCE-LED WEDDINGS FOR INTERNATIONAL COUPLES
Weddings designed around how they feel, unfold and are remembered.
Planning a wedding from abroad requires more than coordinating suppliers. We bring together destination knowledge, creative direction, hospitality and detailed production so that every element — from the venue and guest journey to food, music, timing and atmosphere- feels connected.
The result is a wedding that feels effortless to experience because everything behind it has been carefully considered.
You may be planning from London, New York, Dubai or somewhere completely different. We manage the process in Bulgaria, curate trusted suppliers, guide decisions and keep every stage of your planning structured and clear.
We don’t begin with colours or trends. We begin by understanding you—your personalities, cultures, favourite places, food, music, and how you want your wedding to feel.
From there, we shape the design and experience around your story.
Behind an effortless wedding is an exceptionally well-planned one.
Food service, drinks, speeches, traditions, entertainment, dancing and transitions are carefully timed to work together without making you or your guests feel as though you are following a timetable.
OUR APPROACH
BEGIN WITH CONFIDENCE
Where thoughtful planning creates an effortless experience.
We love to think of every wedding we plan as a complete journey — one that begins long before the ceremony and continues through every moment your guests experience.
THE FOUNDER
Meet Mariella
Wedding planner, creative director and founder of Prikazen Den
Founder of Prikazen Den, Mariella Wilson has been planning weddings in Bulgaria since 2004. Before launching the studio, she completed professional wedding-planning training with the Association of Bridal Consultants in the United States.
Her background includes more than a decade in hospitality across Dubai, Sofia and London, including Michelin-starred restaurant environments and luxury-service training with Harrods.
That experience still shapes how she plans weddings today, particularly guest care, food and beverage service, timing, flow, and the small details that make a celebration feel effortless.
Today, Mariella works primarily with international and mixed-nationality couples, planning their weddings in Bulgaria from wherever in the world they happen to live.
Sincere Words from Our Clients
The best decision we made for our wedding.
“Hiring Mariella was the best decision we made. Planning from the U.S. could have been stressful, but she made it smooth, organised, and genuinely enjoyable. Despite the complexity of two venues—an ancient Roman theatre in Old Plovdiv and a Hills brewery park—everything flowed seamlessly.”
Nora & Juan | Couple based in the USA · Wedding in Plovdiv, Bulgaria
our work
Real Weddings Across Bulgaria
From mountain retreats and historic city celebrations to vineyards, private estates and the Black Sea, every Prikazen Den wedding begins with the couple, not a formula.
Explore real celebrations shaped around place, culture, hospitality and the way our couples wanted their wedding to feel.
20+
YEARS PLANNING WEDDINGS
2004
PRIKAZEN DEN ESTABLISHED
BULGARIA
WEDDINGS THROUGHOUT THE COUNTRY
WORLDWIDE
COUPLES PLANNING FROM ABROAD
Planning your wedding in Bulgaria from anywhere in the world.
Most of our international couples plan with us remotely. You don't need to arrive with a venue, a complete vision or every decision already made. Here are some of the questions couples often ask before we begin.
Can you plan our wedding in Bulgaria if we live abroad?
Yes. Most of our international couples live outside Bulgaria and plan their wedding with us remotely.
We meet online throughout the planning process, while our team manages venue communication, suppliers, design, logistics and production in Bulgaria. This allows you to stay closely involved without needing to travel for every decision.
Do we need to know where in Bulgaria we want to get married before contacting you?
No. Helping you discover the right destination and venue is part of our planning process.
We begin by getting to know you as a couple—how you like to travel, the atmosphere you are drawn to, your priorities for food and drink, your guests, and how you want the wedding to feel. From there, we can guide you towards the parts of Bulgaria that suit you best.
Do you help us find and compare wedding venues?
Yes. Venue discovery is one of the first important stages of full wedding planning.
We consider much more than how a venue looks. Guest experience, accommodation, accessibility, food and drink, service standards, weather contingency, logistics and the flow of the wedding day all influence whether a venue is genuinely right for you.
Do you plan weddings outside Sofia?
Yes. Prikazen Den plans weddings throughout Bulgaria.
Our weddings take place in settings ranging from Sofia and historic cities to mountain retreats, vineyards, private estates and the Black Sea coast. The location is chosen around the experience you want to create rather than around a fixed list of venues.
How does remote wedding planning work?
We plan through regular online meetings, detailed questionnaires, shared planning documents and a structured decision-making process.
We curate options rather than overwhelm you with endless choices, manage communication with Bulgarian venues and suppliers, and keep the planning moving clearly from one stage to the next.
Where appropriate, venue visits and virtual walkthroughs can also form part of the process.
Can you combine Bulgarian traditions with another culture?
Yes. Multicultural weddings are an important part of our work.
We do not simply add the same Bulgarian traditions to every celebration. We take time to understand both partners, their families and the elements of each culture that genuinely matter to them.
The aim is to bring those influences together naturally so the wedding feels personal rather than staged.
Do you plan multi-day destination weddings and wedding weekends?
Yes. A destination wedding does not have to begin and end with the wedding day.
Depending on the couple and location, we can help shape a wider experience that may include welcome drinks, a rehearsal dinner, a hen do and bachelor party, the wedding itself, a farewell brunch, a day trip to a local historical location or another relaxed experience for guests.
Each wedding weekend is designed around what feels appropriate for the couple rather than following a standard format.
What does experience-led wedding planning mean?
For us, an experience-led wedding is designed around how the celebration feels, unfolds and is remembered, not simply how it looks.
We consider the complete journey: the setting, ceremony, food, drinks, music, entertainment, cultural moments, timing, atmosphere and the way guests move through the day.
The design is important, but it is one part of a much larger experience.
READY TO PLAN YOUR WEDDING IN BULGARIA?
Let’s Begin With You.
You don’t need to have a venue or every detail decided.
If you know that Bulgaria is where you want to celebrate, we can help you discover the right setting, shape the experience and lead the planning from there.
